The Zero Marginal Cost SocietyThe Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism
|
Zusammenfassungen
Der Kapitalismus geht seinem Ende entgegen. Das geschieht nicht von heute auf morgen, aber dennoch unaufhaltsam. Und die Zeichen dafür sind längst unübersehbar: sinkende Produktionskosten, Share Economy, Internet der Dinge. Jeremy Rifkin, Visionär und Bestsellerautor, fügt die Koordinaten der neuen Zeit endlich zu einem erkennbaren Bild zusammen. Aus unserer industriell geprägten erwächst eine globale, gemeinschaftlich orientierte Gesellschaft. In ihr ist Teilen mehr wert als Besitzen, sind Bürger über nationale Grenzen hinweg politisch aktiv und steht das Streben nach Lebensqualität über dem nach Reichtum. Wie dieser fundamentale Wandel unsere Zukunft bestimmen wird? Kein anderer könnte die Zeichen der Zeit besser für uns deuten als Rifkin.
Von Klappentext im Buch The Zero Marginal Cost Society (2014) Eine Vision ganz anderer Art hat Jeremy Rifkin jüngst mit seinem Buch Die Null-Grenzkosten-Gesellschaft vorgelegt. Durch die digitale Transformation, so seine grundlegende These, werden die Kosten für jede zusätzliche produzierte Einheit gegen Null gehen, etwa bei Musikstücken oder E-Books, aber auch bei den emeuerbaren Ener- gien. Schon der Subtitel weist die Richtung: Das Internet der Dinge, kollaboratives Gemeingut und der Rückzug des Kapitalismus.
Billionen von Sensoren, so Rifkin, werden Menschen, Maschinen und Umwelt in einem intelligenten Internet der Dinge verknüpfen. Dabei wird die Energie durch emeuerbare Energiequellen mittelfristig nach Rückzahlung der Fixkosten zu Grenzkosten von fast Null verfügbar sein. Kostenlose Open Source-Software wird es mittels 3D-Dmckem möglich machen, vor Ort erhältliche Gegenstände zu fast Null-Grenzkosten herzustellen. Eine Allmende mit kollaborativen Gemeingütern könnte so entstehen. Elektrisch betriebene, mit Brennstoffzellen ausgerüstete fahrerlose Fahrzeuge werden Waren und Personen befördern können.
Von Arno Rolf, Arno Sagawe im Buch Des Googles Kern und andere Spinnennetze (2015) im Text Digitale Transformation und stabile Gesellschaften - ist das vereinbar? auf Seite 199Billionen von Sensoren, so Rifkin, werden Menschen, Maschinen und Umwelt in einem intelligenten Internet der Dinge verknüpfen. Dabei wird die Energie durch emeuerbare Energiequellen mittelfristig nach Rückzahlung der Fixkosten zu Grenzkosten von fast Null verfügbar sein. Kostenlose Open Source-Software wird es mittels 3D-Dmckem möglich machen, vor Ort erhältliche Gegenstände zu fast Null-Grenzkosten herzustellen. Eine Allmende mit kollaborativen Gemeingütern könnte so entstehen. Elektrisch betriebene, mit Brennstoffzellen ausgerüstete fahrerlose Fahrzeuge werden Waren und Personen befördern können.
The capitalist era is passing - not quickly, but inevitably. Rising in its wake is a new global collaborative Commons that will fundamentally transform our way of life. Ironically, capitalism's demise is not coming at the hands of hostile external forces. Rather, The Zero Marginal Cost Society argues, capitalism is a victim of its own success. Intense competition across sectors of the economy is forcing the introduction of ever newer technologies. Bestselling author Jeremy Rifkin explains that this competition is boosting productivity to its optimal point where the marginal cost of producing additional units is nearly zero, which makes the product essentially free. In turn, profits are drying up, property ownership is becoming meaningless, and an economy based on scarcity is giving way to an economy of abundance, changing the very nature of society. Rifkin describes how hundreds of millions of people are already transferring parts of their economic lives from capitalist markets to global networked Commons. "Prosumers" are producing their own information, entertainment, green energy, and 3-D printed products at nearly zero marginal cost, and sharing them via social media sites, rentals, redistribution clubs, bartering networks, and cooperatives. Meanwhile, students are enrolling in massive open online courses (MOOCs) that also operate at near-zero marginal cost. And young social entrepreneurs are establishing ecologically sensitive businesses, crowdsourcing capital, and even creating alternative currencies in the new sharable economy. As a result, "exchange value" in the marketplace - long the bedrock of our economy - is increasingly being replaced by "use value" on the collaborative Commons. In this new era, identity is less bound to what one owns and more to what one shares. Cooperation replaces self-interest, access trumps ownership, and networking drubs autonomy. Rifkin concludes that while capitalism will be with us for at least the next half century, albeit in an increasingly diminished role, it will no longer be the dominant paradigm. We are, Rifkin says, entering a world beyond markets where we are learning how to live together collaboratively and sustainably in an increasingly interdependent global Commons.
Von Klappentext im Buch The Zero Marginal Cost Society (2014) In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the meteoric rise of a global Collaborative Commons and the eclipse of capitalism.
Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to ist death—the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces.
Now, a formidable new technology infrastructure—the Internet of things (IoT)—is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods.
The plummeting of marginal costs is spawning a hybrid economy—part capitalist market and part Collaborative Commons—with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and “exchange value” in the capitalist marketplace is increasingly replaced by “sharable value” on the Collaborative Commons.
Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.
Von Klappentext im Buch The Zero Marginal Cost Society (2014) Rifkin uncovers a paradox at the heart of capitalism that has propelled it to greatness but is now taking it to ist death—the inherent entrepreneurial dynamism of competitive markets that drives productivity up and marginal costs down, enabling businesses to reduce the price of their goods and services in order to win over consumers and market share. (Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces.
Now, a formidable new technology infrastructure—the Internet of things (IoT)—is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods.
The plummeting of marginal costs is spawning a hybrid economy—part capitalist market and part Collaborative Commons—with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and “exchange value” in the capitalist marketplace is increasingly replaced by “sharable value” on the Collaborative Commons.
Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.
Dieses Buch erwähnt ...
Dieses Buch erwähnt vermutlich nicht ...
Nicht erwähnte Begriffe | Daten, edX, fossile Energie, Informatik-Didaktik, Informatik-Unterricht (Fachinformatik), LehrerIn, Politik, Schule, Sonnenenergie, Udacity, Unterricht, Windenergie |
Tagcloud
Zitationsgraph
Zitationsgraph (Beta-Test mit vis.js)
Zeitleiste
20 Erwähnungen
- Das Neue Spiel - Strategien für die Welt nach dem digitalen Kontrollverlust (Michael Seemann) (2014)
- Die Zukunft der vernetzten Gesellschaft - Neue Spielregeln, neue Spielmacher (Karin Frick, Bettina Höchli) (2014)
- The Stack - On Software and Sovereignty (Benjamin H. Bratton) (2015)
- Des Googles Kern und andere Spinnennetze - Die Architektur der digitalen Gesellschaft (Arno Rolf, Arno Sagawe) (2015)
- The Future of the Professions - How Technology Will Transform the Work of Human Experts (Richard Susskind, Daniel Susskind) (2016)
- Throwing Rocks at the Google Bus - How Growth Became the Enemy of Prosperity (Douglas Rushkoff) (2016)
- Mehr als 0 und 1 - Schule in einer digitalisierten Welt (Beat Döbeli Honegger) (2016)
- 11. Gesetze des Digitalen (2016)
- Kultur der Digitalität (Felix Stalder) (2016)
- Aufstieg der digitalen Stammesgesellschaft - Die neue grosse Transformation (Oliver Fiechter, Philipp Löpfe) (2016)
- Weissbuch Arbeiten 4.0 (Bundesministerium für Arbeit und Soziales) (2017)
- Second Handbook of Information Technology in Primary and Secondary Education (Joke Voogt, Gerald Knezek, Rhonda Christensen, Kwok-Wing Lai) (2018)
- 74. Learning Differences and Digital Equity in the Classroom (Jutta Treviranus)
- The Platform Society - Public Values in a Connective World (José van Dijck, Thomas Poell, Martijn de Waal) (2018)
- Network Publicy Governance (David Krieger, Andrea Belliger) (2018)
- Digitaler Kapitalismus - Markt und Herrschaft in der Ökonomie der Unknappheit (Philipp Staab) (2019)
- Die Macht der Plattformen - Politik in Zeiten der Internetgiganten (Michael Seemann) (2021)
- Klick - Wie wir in einer digitalen Welt die Kontrolle behalten und die richtigen Entscheidungen treffen (Gerd Gigerenzer) (2021)
- Kommunizieren und Herrschen - Zur Genealogie des Regierens in der digitalen Gesellschaft (Janosik Herder) (2023)
- The Singularity is nearer (Ray Kurzweil) (2024)
- 5. The future of jobs: Good or bad?
- Forschung & Lehre 9/24 (2024)
- Falscher Hebel - Wie Open Access das kritische Denken der Intellektuellen aus der Öffentlichkeit verdrängt (Jan Söffner) (2024)
Co-zitierte Bücher
(Jeff Jarvis) (2009)
We Have Never Been Modern
(Bruno Latour) (1993)Rethinking Pedagogy for a Digital Age
Designing and Delivering E-Learning
(Helen Beetham, Rhona Sharpe) (2007)(Jaron Lanier) (2013)
Work, Progress, and Prosperity in a Time of Brilliant Technologies
(Erik Brynjolfsson, Andrew McAfee) (2014)(Chris Anderson) (2006)
Volltext dieses Dokuments
The Zero Marginal Cost Society: Gesamtes Buch als Volltext (: 3920 kByte) | |
The Zero Marginal Cost Society: Gesamtes Buch als Volltext (: , 6279 kByte) | |
The Zero Marginal Cost Society: Gesamtes Buch als Volltext (englisch) (: 595 kByte) |
Bibliographisches
Titel | Format | Bez. | Aufl. | Jahr | ISBN | ||||||
Die Null-Grenzkosten-Gesellschaft | D | - | - | 0 | 3593399172 | ||||||
The Zero Marginal Cost Society | E | - | - | 0 | 1137278463 |
Beat und dieses Buch
Beat hat dieses Buch während seiner Zeit am Institut für Medien und Schule (IMS) ins Biblionetz aufgenommen. Beat besitzt kein physisches, aber ein digitales Exemplar. (das er aber aus Urheberrechtsgründen nicht einfach weitergeben darf). Aufgrund der vielen Verknüpfungen im Biblionetz scheint er sich intensiver damit befasst zu haben.