Crossing the Chasm
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We are all excited - but why?

Opening Keynote (Video of the keynote together with Mitch Resnick)
Scratch Conference, Amsterdam, 13.08.2015

1991 Geoffrey Moore wrote a book called chrossing the chasm. He said that for new products it is always difficult to find a normal customer. Because early adopters are not normal customers. And every normal customer asks ‘Do you already have a normal customer like me who usses your product?’ You see the chicken-egg-problem!
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